Our philosophy? Great tasting, safe drinking water with a conscience.

At Elua, our goal is to make water simple again. To provide our shared community with the tools and knowledge, products and services to create healthy, great tasting and safe drinking water without complications or compromise.

Our philosophy:

  • Safe drinking water should not be burdened with unnecessary packaging, cost, concern or worry.
  • Drinking water should be affordable, safe, sustainable, easy and fun.
  • Our drinking water should not be shipped around the world, stored in plastic or chlorinated.
  • We are what we drink and what we drink does make a difference to our health, our finances, our freedom and our shared environment.

At Elua, we admit to having some pretty lofty goals and hope that we can count on you for feedback, support and direction as we grow. Join us on Facebook and tell us how we can do better, how Elua has helped make your life better or simply to say hi and cheer us on.

Our Charitable Work

As a company and brand, Elua also believes that safe drinking water should have a social conscience while also supporting environmental stewardship efforts to protect our source waters for generations to come.

Environmental Stewardship

Definition: Environmental stewardship refers to the responsible use and protection of the natural environment through conservation and sustainable practices.
Source: www.wikipedia.com

Whether you are drinking it, playing in it or watering your garden with it, water is a truly precious commodity. Unfortunately, water has been taken for granted, polluted and wasted like no other natural resource. Elua has been created to both protect you from the contaminants entering our drinking water while also providing an alternative to bottled water which wastes, pollutes and contaminates all at the same time. While we can’t help you turn off the tap while brushing your teeth or stop your Uncle Frank from emptying his old paint cans down the drain, we can help you kick the bottled water habit and feel proud about your choice of drinking water.

Elua is a very proud member of 1% for the Planet, a growing global movement of more than 1,000 companies that donate 1% of their sales to a network of more than 3,000 approved environmental organizations worldwide.

We’re doing our part, now it’s up to you. Choose Elua, kick your bottled water habit and help protect this big, beautiful, wonderfully blue planet that we call Earth.

Social Conscience

Definition: An attitude of sensitivity toward and sense of responsibility regarding injustice and problems in society.
Source: www.dictionary.com

The dichotomy between North America and developing regions around the globe couldn’t be clearer when it comes to safe drinking water. In North America we take great pains to remove chlorine from our drinking water but in developing countries, a simple chlorine tablet can eradicate dozens of waterborne diseases, reduce infant mortality rates and break the chain of death and disease that is an accepted way of life. Organizations struggle to find funding for chlorine tablets which purify water at a cost of just a tenth of a cent per litre whereas we don’t think twice about purchasing a bottle of water at a café for $4 / L.

Global Hydration has had many wonderful opportunities to work with and support some the world’s best humanitarian aid groups providing safe drinking water to those in need. It was these experiences and perspectives that made partnering with charity: water so important to the Elua team. charity: water is a non-profit organization dedicated to bringing clean, safe drinking water to people in developing countries. Founded in 2006, it has helped fund 8,944 projects in 20 countries, benefiting over 3,400,000 people. 100% of all public donations directly fund water projects, and charity: water proves every dollar using photos and GPS coordinates on a map.

The injustices in this world are many and solutions are not quick nor easy. However, by joining us and donating even a few dollars to charity: water we can make a ripple that may just turn into a wave.

Please say yes when given the opportunity to donate while checking out out from our online store.